Advata offers a web app service that gathers comprehensive information on companies to give sales professionals direct access to decision makers.
Dave Garlock - Ink Stained Creative
Custom Development, Prototyping, UX Design
Advata is a start-up that offers a sales intelligence web app service that gathers comprehensive information on companies to give sales professionals direct access to decision makers.
Inked Stained Creative worked with them directly during the initial stages to develop their branding and marketing message, then contacted me to help with the development of the app’s user workflow and with prototyping the user experience.
The client’s goal was to create an app that would allow sales professionals to build a list of prospective customers based on a company’s staff, senior management, technologies, revenue, etc, along with updated contact information for a company’s decision makers.
Working directly with the client allowed me to fully understand their business and goals before developing a solution. I created the user workflow and a fully functioning website prototype for the app that demonstrated my vision. The client was very pleased with the results, and after a few revisions and minor design changes they decided to implement the prototype as the back-end foundation for their app.
We contacted Alexis asking for his help preparing some workflow and wireframe documentation for a site we were planning. The workflow documentation Alexis provided was just what we asked for, but what he gave us for the wireframes went far beyond expectations. Instead of PDFs with boxes to show how things should look and act, he coded a working, interactive prototype site to show his vision. It blew both us and the end clients away.
Our clients not only took the functionality from the prototype, they loved the design and used most of that, too. It became the foundation of the working client backend to a sales intelligence gathering web app.
We've been very happy with the work Alexis has done for our clients, and we look forward to working with him again in the future.